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Alibaba
Duncan Clark
Learn about the online retail store taking China by storm. Are you familiar with the online shopping platform Alibaba? If you’re not, you can think of it as the Chinese version of Amazon. Alibaba (2016) explores the meteoric ascension of this wildly successful platform and the unique factors that enabled it to dominate the Chinese business market.
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15 minutes
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Big Weed
Christian Hageseth, Joseph D’Agnese
Learn about an entrepreneur’s high-stakes adventures in the budding legal marijuana business. Hippies, stoners, burn-outs, psychedelic art, Woodstock. These are all the stereotypes and associations that society uses to identify people who smoke marijuana. However, these stereotypes are becoming what we consider the "Old World" of marijuana. With propaganda films like Reefer Madness, the Old World aimed to scare Americans away from a plant, saying it would drive them insane and turn them into murderers, prostitutes, or worse. The “New World,” however, is vastly different. It’s become a world where private equity firms invest millions of dollars in this hot new industry. It’s a world where law-abiding citizens can check into a pricey bed and breakfast for the weekend and legally smoke a joint while relaxing naked in a hot tub. It’s a world where chronically or terminally ill patients have access to a natural product that can help alleviate the symptoms of their diseases. It’s a world where building a lifestyle brand like Apple or Starbucks is a very real and likely possibility. This type of brand is exactly what entrepreneur Christian Hageseth set out to achieve. Throughout Big Weed, you will learn Hageseth’s story as he became a major player in the cannabis industry, telling you the ins and outs surrounding the world of weed, and how he turned Green Man Cannabis into a multi-million dollar business.
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4 minutes
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Blitzscaling
Reid Hoffman
How to build a valuable company at warp-speed. Have you ever looked at a wildly successful company and wondered, “How did that take off so fast?” or, “I could have thought of that!” We’re often baffled by the success of global sensations like Google, Apple, Amazon, and Uber, and we wonder how they did it. Reid Hoffman’s critical analysis is here to tackle that question. Blitzscaling (2018) exists to examine a concept as unique as the word which describes it. By analyzing a revolutionary practice known as blitzscaling, Hoffman examines the success secrets that drive the world’s most powerful start-ups.
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10 minutes
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Company of One
Paul Jarvis
Why Staying Small is the Next Big Thing for Business. If someone asked you to think of a successful business, you might think about companies like Amazon, Google, Apple, and Starbucks. But using these companies as a vision of success can be a bit overwhelming. I mean, how can you build a business that successful? Well, it’s time to change your definition of success. Companies like Amazon and Google are big. But with big companies comes big problems, you need more profit, more employees, more infrastructure, and more bureaucracies. Is building something that big worth the stress? Instead, this “bigger is better” mentality is wrong. Success means building something small, where you work a limited number of hours per year, and enjoy spending quality time with your family, traveling, or even pursuing the hobbies you love. So rather than building a company that requires more, you should focus on building one that requires less: a company of one. As you read, you’ll learn why staying small should be your end goal, how to find purpose in your work, and how to start your business without needing large investments or investors.
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16 minutes
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Cooking Up a Business
Rachel Hofstetter
Lessons From Food Lovers Who Turned Their Passion into a Career - and How You Can, Too Are you obsessed with tv shows like Masterchef, Iron Chef, and Hell’s Kitchen? Do you wish you could follow in their footsteps and cook up your own food business? If you find you have a passion for food and want to create your own business out of it, you might have no idea where to start. Well, Cooking Up a Business is a guide for aspiring entrepreneurs everywhere who wish to embark on the exciting journey of becoming a professional foodie. Through stories from successful food entrepreneurs, you’ll learn about the real-world, personal experiences from nationally known companies like Popchips, Hint Water, Kopali Organics, Justin’s Nut Butters, and more. You’ll learn just what it takes to take your ideas out of the kitchen and into the ever-growing food market. As you read, you’ll discover the difficulties of selling fresh-food products, how to create buzz around your product, and why simplicity is key.
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13 minutes
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Do More Faster
David Cohen and Brad Feld
Do More Faster (2011) is your one-stop guide to getting your startup off the ground. If you want to know how to stay on track for success, how to accomplish your goals ahead of schedule, and find the right team or convince investors, Cohen and Feld’s tips can help you learn how to do more faster. You can also learn the secret ingredient your business truly needs to thrive!
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10 minutes
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EntreLeadership
Dave Ramsey
Grow your success with top tips gleaned from Dave Ramsey’s 20 years of business acumen. When it comes to running a business, you might think you have to be an entrepreneur or a leader. But Dave Ramsey wants you to know that you can — and should — be both! EntreLeadership (2011) draws on his experience of combining the skills of both traits to generate a new model of a successful businessman. By combining over 20 years of business experience with practical tips for putting his success strategies into practice, EntreLeadership will revolutionize the way you think about business.
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18 minutes
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Escape from Cubicle Nation
Pamela Slim
Learn how to escape from your corporate job and begin building the life of your dreams through entrepreneurship. Are you dreaming of the day you no longer have to work for the man? Perhaps you’re dreaming about the day you can finally work for yourself, the day you can say goodbye to your depressing, stifling cubicle and say hello to a life of freedom and entrepreneurship. The truth is, corporate culture is monotonous, uninspiring, and depressing. You’re expected to work under the watchful eye of your manager, log in 40 hours a week, and make someone else money. It’s time to break away and escape from cubicle nation. However, “the mystique of entrepreneurship is more sexy than the reality. No one wants to hear about how hard it is to finish a product, make a sale, or collect the money. Everyone wants to think they are joining the next Google, and the German and Italian cars are a few months away.” Entrepreneurship is not easy, but it is doable! Now you can begin your own path to success with Pamela Slim’s Escape from Cubicle Nation. Learn how to find your passion, escape your corporate job, and begin building the life of your dreams.
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11 minutes
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Finish Big
Bo Burlingham
Learn about how great entrepreneurs exit their companies on top. When it comes to owning a business, there will be a day in which you’ll have to leave it. But how? You can’t just simply walk out the door and expect the company to continue running smoothly. In fact, there are many options to think about before preparing to leave, so it takes much time and planning to create an exit strategy that works. You must ask yourself questions, like "Do you want to sell your company? Liquidate? Perhaps you want to gift it to a child?" Luckily, Bo Burlingham has done the research for you and has put together the steps that entrepreneurs take when they decide to leave their company. As you read, you’ll learn why you should begin planning your exit from the beginning, the importance of identifying your “why,” and how to determine whether you should sell or liquidate.
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9 minutes
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Founders at Work
Jessica Livingston
Founders at Work (2007) is a behind-the-scenes exploration at what went on in the early days of the United States’ 30 most successful startups. Telling their stories in the founders’ own words, Jessica Livingston explores the triumphs and tribulations which characterized the early days of companies like Hotmail and Blogger.com to chart their journey from fledgling startup to global corporations.
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11 minutes
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